Siemens Spreads Message of Hope, Highlights the Promise of Research Through “The Baton Pass” Campaign Benefiting “Stand Up To Cancer”
March 19, 2014
Siemens will donate up to $1 million to Stand Up To Cancer to support accelerated cancer research Join the Campaign at Facebook.Com/TheBatonPass (Washington, DC - March 19, 2014) -- Siemens, one of the world’s leading engineers of medical imaging, laboratory diagnostics and healthcare IT solutions, is leading a campaign called “The Baton Pass™” that will raise funds for Stand Up To Cancer® (SU2C), a program of the Entertainment Industry Foundation (EIF), a 501(c)(3) charitable organization, to support its innovative cancer research, designed to get new therapies to patients quickly. “The Baton Pass” links the strong hope for...
Be The Match® and Stand Up To Cancer® Join Forces To Launch A New PSA Campaign Featuring ABC’s Robin Roberts
January 21, 2014
The “Good Morning America” anchor continues her efforts to recruit volunteer bone marrow donors to the national Be The Match Registry® while stressing the importance of research. January 21, 2014 (New York/Los Angeles/Minneapolis)— Be The Match and Stand Up To Cancer (SU2C), a program of the Entertainment Industry Foundation (EIF), have teamed up on a new public service announcement (PSA) campaign featuring ABC’s “Good Morning America” anchor Robin Roberts. The PSAs, titled “I Beat Cancer. Twice” and “Focus on the Fight. Not The Fright,” emphasize two critical ways to help patients battling blood cancers like...
Samuel L. Jackson Appears In New Public Awareness Campaign For St. Baldrick's Foundation And Stand Up To Cancer
January 9, 2014
New Campaign to Raise Awareness in the Fight Against Childhood Cancers JAN. 9, 2014 (LOS ANGELES / NEW YORK) –St. Baldrick’s Foundation and Stand Up To Cancer (SU2C) will unveil a new print and broadcast public service announcement featuring actor Samuel L. Jackson. The PSA, entitled “In Play,” is designed to increase awareness about childhood cancers and the critical importance for infants and children, and in particular teens and young adults with childhood cancers, to be treated by pediatric oncologists. Survival for teens and young adults is far greater when treated on pediatric cancer protocols. The campaign will also highlight the need to support the best...